Offset printing technology is an affordable means to transfer an image from one place to another. It is a relatively simple technology to learn and does not take a college degree to master the art. Another positive aspect of this type of technology is that the operator does not need to involve themselves very much with the whole process. This lessens the occurrence of workplace injury, and allows for the machines to streamline the process, making it more efficient.
There are also a number of ways that offset printing can save the company money. Using offset printing allows for the optimization of the printing process. This in turn allows for a greater potential to market the technology to prospective customers. The ability to save your customers money in the process of producing the products and printed material they need will attract their business through a variety of venues.
Offset printing technology of today is actually based on lithography. It uses huge rolls of paper that are run through high speed machines. These paper rolls can weigh up to 2000 pounds. The inks are applied one at a time. Unlike laser printers, these are not multidimensional in terms of ink applications.
Each color that is applied to the paper is done through a single pass through the press. This means that the paper, in order to contain multiple colors must be passed through either a variety of sections of press each containing a separate color, or passed through the same press multiple times. A good example of this type of printing apparatus can be found at Youtube.
The offset printing press lets companies do large orders in a fraction of the time. There is little to no training necessary in order to operate the machinery, and the machinery virtually operates on its own. With the ability to streamline processes and the ability to implicate cutting edge technology to the printing process, offset printing is a viable business option.